If you’ve been anywhere near TikTok, Instagram Reels, or Twitter (sorry - X) this year, you’ve probably heard it. “Nothing beats a Jet2 holiday!” That cheerful line from a British budget airline ad somehow broke free from TV and became one of 2025’s most viral sounds.What started as a straightforward holiday commercial turned into a full-blown meme - one that defined the summer and accidentally made Jet2 the soundtrack of travel chaos. The Origin: A Standard Ad Becomes a Supe